Loss of cultural significance has dire consequences for the people concerned. Among other things, it may include cultural, moral and natural meanings and values. Important among these is the loss of identity of the people directly connected with it.

The knowledge, art and skill of salt-making were displayed at the Melanesian Festival of Arts and Culture. Traditionally the skills needed to extract salt were a closely guarded secret and the process had strict practices and protocols.

Those who had the knowledge and skills were a select group of people who had to observe strict taboos.

The practice of salt making remained sacred as long as it was conducted in its natural context. But taken out of that, it became a process and lost its cultural significance.

With the introduction of modern salt, traditional salt making has become merely an art with little or no cultural significance.

Yet paradoxically, given what we observed at the Festival, the preservation of culture will entail that a commercial element be inserted into its management.

That commercial element can be introduced through a business model - perhaps developed by the National Cultural Commission (NCC) with the assistance of the Office of Tourism, Arts and Culture and the National Museum after a comprehensive audit and analysis of traditional and cultural arts, crafts, and practices including totems and beliefs.

I am thinking of this being tied to a sleeping giant such as the tourism industry.

Look at the provincial flags. They are the unique symbols of each province. Only provincial governments should have the legal rights to manufacture and sell their respective flags.

Arts and crafts such as bilum manufacture, carving, song and dance, drama and story-telling seem to depend on how well we market them.

There are also certain cultural practices, objects and crafts that will best retain their value and significance if they remain in the possession of select groups of people.

The framework for this can be provided through policy and relevant legislation which will demarcate what can be displayed and made available for public consumption, what can be traded or sold as a commodity and what should be guarded against abuse, maintaining sacredness and exclusivity.

Of course, the very act of publicly displaying certain dances or artifacts can open the door to the diminishing their value and significance. It is open to its abuse and prostitution. Don’t we lose our culture and identity in this way? Or is it that promotion can lead to preservation? Such questions can make us re-examine our practices and attitudes.

Consider a mask usually worn at the conclusion of an initiation ceremony for young men. Given the exclusive nature of the ceremony, the mask could only be worn by the newly initiated. There were certain practices and protocols associated with it.

But given that this initiation ceremony died quite a while back, the mask has merely become a commodity for display to tourists and to be placed in museums. I have seen some worn at festivals and sing sings in Simbu and Jiwaka, but without the significance tied to the initiation ceremony.

The mask I am referring to is called Gerua in my dialect. With colourful decorations, it is usually worn as a headdress and can extend up to two metres above the head. I am told that the Gerua is not as common as it used to be.

I would encourage the younger generation to participate in initiations in their own cultures and in their own communities in which the meaning and significance is pure. These ceremonies inculcate among initiates harmony with nature and harmony with people, and provide the tools of how one can negotiate and live with both man and nature for a purposeful and successful life.

I have heard from friends from other parts of the country that they have felt stronger, confident and enlightened after undergoing an initiation ceremony. All of us are responsible for preserving and promoting aspects of our cultures that can help in uniting and building our communities, and ultimately nation building.

After all culture is who we are and has a lot to do with how we advance.